Originally from Southern England, Ben Parsons’ first experience in the wine industry was as a young graduate salesman for Laytons Wine Merchants in London. In July 2000, Ben moved to South Australia to complete a Graduate Diploma in Viticulture and Oenology at the University of Adelaide. He graduated in 2001 at the top of his class. In 2005, Ben moved to Southern Colorado to work with Sutcliffe Vineyards, for which he’d consulted previously, transforming the winery from a 400-case to 3000-case operation. In 2007, Ben’s father passed away following a battle with colon cancer. To honor their shared dream of starting a winery, Ben wasted little time in hatching a plan to build Colorado’s first urban winery. He spent the summer of 2008 driving across the country buying used wine equipment which he then used to create The Infinite Monkey Theorem wines. By founding The Infinite Monkey Theorem Ben strives to raise the flag of the Colorado wine industry, guided by innovation and creativity.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.