After spending the better part of a decade in the healthcare industry, Matt Doyle decided to follow his dreams and part ways with his corporate marketing job to create his own ski app. Dubbed “skiGenius”, Doyle set out to build an interactive ski guide app to help skiers plan itineraries based on their abilities and terrain preferences. Shortly after launching the app, Doyle left to join forces with FATMAP to help usher in the next evolution of outdoor mapping.
After spending a year leading product development and bringing FATMAP to market to he US, Doyle now oversees North American operations for FATMAP; managing user acquisition, map production, and product localization initiatives.
FATMAP provides outdoor enthusiasts with the most detailed 3D outdoor maps available on the planet. Available in the palm of your hand with expert information from local guides and advanced terrain intelligence tools, FATMAP enables users to seek out adventure like never before.
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