Thea Gregersen

Copenhagen Psych Fest

Head of PR and Communication at Copenhagen Psych Fest
I live in Copenhagen, Denmark, I'm 30 years of age, and I'm a huge fan of psych rock.

I love working with these fields:
- PR (different kinds of communication strategies applicable to music communication)
- Working with volunteers (mobilization, engagement, how to create ownership)
- The making a festival organization and how to build an organization from scratch
- Collaborations with other stakeholders in the music industry
- Campaign communication (How to build a festival campaign from scratch, different phases when building up a communication campaign)
- Event communication (how to make a music event a community on social media platforms)

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.