The Future of Sports Fuel: The Emergence of Personalized Nutrition

Date TBA
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Over the past decade, scientific research has shown that every human processes food and nutrients differently. These differences are especially important in the sports world, where the gap between a championship win and being forgotten can be so vanishingly small. Bridging the gap between the lab and the playing field, this discussion will explain and illuminate the possibilities of personalized nutrition, how we will implement lab based insights, the impact it will have on our understanding of the limits of human performance, and how it can actually be delivered to athletes in a way that materially affects their performance.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Format: Dual
Event Type: Session
Track: Sports