Miso Soup & Prototyping: The Future of Advertising

Date TBA

As a digital production company within a Tokyo-based ad agency group, we’ve cultivated our unique style to ‘ferment’ new digital technologies that can be utilized for marketers to deliver the true value of their products or services, and enhance consumers’ everyday lives.

In this session, we’ll introduce up to some unique cases to demonstrate our original concept ‘Prototype to Business’ to change people’s mindset and sentiment, by exerting our digital technology expertise.

We have come to believe that, with our specialty on digital technology, along with the ability to extract marketing and social issues, we can open up new possibilities of brands and marketing, and people’s lifestyles.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Jutaro Mochizuki

Jutaro Mochizuki

HAKUHODO i-Studio Inc

photo of Takuro Nakajima

Takuro Nakajima

HAKUHODO i-Studio Inc

photo of Tetsuya Okimoto

Tetsuya Okimoto

HAKUHODO i-Studio Inc

photo of Yoshimasa Yokoyama

Yoshimasa Yokoyama

HAKUHODO i-Studio Inc

Primary Access
Platinum Badge
Interactive Badge
Secondary Access
Music Badge
Film Badge
About
Format: Panel
Type: Session
Track: Tech Industry
Level: Intermediate