How Did Shazam Get Wyclef in AR on My Phone?!

Mar 15, 2017 | 5:00pm – 6:00pm CT
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Gregory Glenday


Wyclef Jean


Music & Tech industry futures session featuring Greg Glenday, CRO from Shazam, and Wyclef Jean. Shazam and Wyclef have partnered to deliver unique Augmented Reality experience around his new album J'OUVERT. The experience launches from a Shazam Code which is the next generation of the Shazam visual recognition feature. This Session will provide an overview, demo and Q&A of the technology being discussed.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Dual
Event Type: Session
Level: Beginner