presented by CareSet

Cancer Data: Driving Medication Purchase Decisions

Mar 12, 2017 | 5:00pm – 6:00pm CT
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Cancer Data: Driving Medication Purchase Decisions

Highly targeted, personalized medications are becoming more effective at treating cancer and other tough diseases. But at the same time the healthcare industry is constantly under pressure to control costs. How will data be used to reconcile these two industry trends. In this session we will discuss how data will change how drugs are being (and should be) marketed and how they are being (and should be) bought and sold.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Panel
Event Type: Session
Track: Health