At SXSW 2015 we described our vision to make music physical again, the fusion of physical and digital. Since then we have done this in many forms, physical print with a musical digital soul, we want to share stories of these achievements and put forward a vision for the future of interactive experiences with everyday things. Charlotte turned an ordinary cardboard box into a boombox as an invite to her single launch, McDonalds turned their placemats into music production tools, Bootsy Collins played bass on a paper note book and Budlight turned a wall in Brazos street into a 50 ft long musical experience at SXSW 2016 all using our inventions.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.