No news organization has enough reporters to cover every story it wants to write. Election Day is a prime example – when there are hundreds of Senate, House and gubernatorial races. So we automate – powered by data, with journalists who get developers and developers who get journalism. Geolocation, personalization and sophisticated algorithms let us write complex articles, infused with (human) reporter expertise. Automation expands coverage areas, offers more relevant stories, speeds publication times and frees reporters to write deeper stories. This session will explain how automation can work for large-scale news events like the 2016 election and explore the future of these tools.