In a world where startups are celebrated for a Lean approach, growth hacking and speed to market — how do these core principles translate when they become a product team inside a big company? Learn why building innovative products in a large company takes a deliberate strategy and smart execution. Will Allen acted as the COO of Behance, Inc. prior to its acquisition by Adobe in 2012, leading the integration of the team and its products into Adobe. Drawing on lessons in scaling Behance and 99U, and launching Adobe Portfolio and Adobe Talent, Will shares insights on the common pitfalls to avoid, building institutional support, leveraging scale you have (while also learning when to avoid it).

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About
Format: Solo
Type: Session
Level: Advanced