Pitching Your Creative Business to Investors

Mar 16, 2017 | 12:30pm – 1:30pm CT
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Ryan Armbrust


Lisa Langsdorf

GoodEye PR

Andy Yang


Whether they are consumer tech products or creative agencies, creative companies can drive a very real yet different value proposition than their sexy high tech peers who are hyped for disrupting the next big thing. Creative companies derive huge value from their longer economic life cycle, including licensing and advertising. But, if you’re a creative company looking for an investor, how you should tell the story of your company is inherently different from your non-creative peers. This panel will explore:

· Utilizing creativity to tell your story and distinguishing yourself

· How to communicate the proposition of a creative company

· Explaining your differences/standing out agai

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Artist Wristband, Film Badge, Interactive Badge
Format: Panel
Event Type: Session