Designed in China: Eastern Startups Look West

Many people associate “Made in China” with mass-produced consumer goods from multinational conglomerates. But that’s in large part because many of China’s most innovative companies have focused on the giant local market, rather than pushing products internationally. In the same way that hardware startups turned to crowdfunding to fund tooling and manufacturing, Chinese startups have turned to crowdfunding as a reliable, low cost way to test their products across many different markets and expand internationally. So how does a Chinese hardware startup overcome obstacles like language and cultural differences to grow into a successful, international business? Come to this session to find out.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Ben Bateman

Ben Bateman

Indiegogo

Primary Access
Platinum Badge
Interactive Badge
Secondary Access
Music Badge
Film Badge
About
Format: Solo
Type: Session
Track: Tech Industry
Level: Beginner