To Build in Health, Follow the $, Not the Patient

Mar 10, 2017 | 3:30pm – 4:30pm CT
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To Build in Health, Follow the $, Not the Patient


Carine Carmy


Abhas Gupta

Calyx Health

Andrew Rosenthal


Starting anything new is hard. Especially in healthcare. With a complex, regulated, multi-sided market, traditional experience-led business design can lead to abject, expensive failure. Customer discovery and following the flow of dollars is critical. But not easy. Hear from founders, funders & advisors about business design in healthcare. Examples are drawn from companies that deliver health services, take on financial risk, analyze care & provide data tooling. Learn from panelists' experiences: hundreds of millions of dollars in venture money raised and spent, millions of users engaged, Presidential-level policy initiatives, and a litany of failures as well.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Panel
Event Type: Session
Track: Health
Level: Advanced