The Product People Shift

Mar 13, 2017

5:00pm – 6:00pm CT

Product management is suddenly hip. How could that happen? Despite lacking some of the ‘big business’ glamor, product management is where the action is today. Product managers are no longer the groupies of the tech scene - they're a key part of the band. It is they who ultimately create value out of technology and code, of design and user experience (UX) with a clear focus on humans. We no longer call the audience users or consumers, but people — or human beings. This session will discuss why we see a shift to product and product thinking, to people and human-centered design and to product people who make all this magic happen.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Ina Feistritzer
Ina Feistritzer


photo of Arne Kittler
photo of Martin Recke
Martin Recke


photo of Emily Tate
Emily Tate

Pivotal Labs

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