#YourData

Nowhere to Hide: The Reality of Online Privacy

Mar 12, 2017

5:00pm – 6:00pm CT

There’s a direct relationship between growing privacy concerns and consumers’ demands for a personalized UX. As they share more personal information, speculation grows surrounding the safety and usefulness of that data.

Today in the United States, online hackers are feared by some 96% of internet users. This panel will examine the personas of different online users and their views on privacy. Personal information has become currency for consumer experiences and access. But how big is the risk and what are we really giving up in exchange?

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Kerry Flynn

Mashable

Jeremy Gardner

Blockchain Capital

Chris Kerns

Spredfast

Details

Primary Entry:
Platinum Badge
Interactive Badge
Secondary Entry:
Music Badge
Film Badge
Format:

Panel

Type:

Session

Track:

Brands & Marketing

Level:

Intermediate