#makeithard

Make it Hard: Benefits of Creative Problem Making

Mar 11, 2017

5:00pm – 6:00pm CT

Creators shouldn’t just solve problems; they should make them. Solutions to existing problems are often derivative. Innovation happens by making it hard.

To prove the point, the panelists will make and solve a problem on stage. Sounds and images collected live from the audience will be used to create an original music video. No matter what happens, the video will be uploaded to Flula’s YouTube channel.

The solutions creative problem making yields sometimes fail, sometimes succeed, but are always original. Join this session as both the audience and panelists experience a microcosm of this process.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Aaron Duffy

SpecialGuest

Andrew Geller

1stAveMachine

Jordan Stone

1stAveMachine

Details

Primary Entry:
Platinum Badge
Interactive Badge
Secondary Entry:
Music Badge
Film Badge
Format:

Panel

Type:

Session

Track:

Brands & Marketing

Level:

Beginner