Content Idea Orgasms with Tech-Improv Mashups!

Mar 14, 2017

3:30pm – 5:00pm CT

This session requires RSVP, and access will only be available to badge types listed under “Primary Access.”

Coming up with bold content ideas can be challenging for tech start-ups and tech brands. It doesn't have to be. Idea orgasms happen when we mash-up different things in remarkable new ways. Mobile-cooking motorcycle clubs with GoPro cameras, ride-sharing speed dating, and apps for food-sharing poetry-slams are a few amazing content and product innovations folks have generated this way. Improv comics know a lot about how to consistently create idea orgasms by combining, inverting and thinking backwards. Using improv, attendees will create content (and product) mashups that blend tech with audience interests in fresh ways. Hold on to your pants; this is going to be fun (orgasms should be!)

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Kathy Klotz-Guest
Kathy Klotz-Guest

Keeping it Human

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