2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Sweden's State Funded Music Development Model

Saturday, March 19
3:30PM - 4:30PM

Austin Convention Center
Room 17B
531 E 4th St

Direct Access to 14,000 bands through the Swedish study organizations - a state funded grass roots music development model that could work in other countries too? Meet and hear key people who came up through, studied or still work with this unique program share their thoughts and experiences. Is it a sustainable model? To what extent does it replace a traditional A&R function? Could it be a short cut for international talent search? Could it work in any other country? How much of the 'Swedish Music wonder' has derived from this program?

Hashtags: #sxsw #Sweden


Åsa Carlid

Business Dev & Projects

ICE Services

Holger Carlsson at SXSW

Holger Carlsson

Event Producer

Little W Productions USA

Programming and Event production in Music and Film;
1997 - Co-producer Short- and Advertizing, Paris
1999 - Hackney Road Studios, London
2005 - Showcases, Touring, Events, Artist Mgmt, Licensing...

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Ida Adée Olsson at SXSW

Ida Adée Olsson



I am a Swedish artist who mixes freely between hiphop and soul. My artistname is Adée and I have during the last couple of years released two EPs, toured in the US twice, performed for the Swedish ...

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Mark Bounds at SXSW

Mark Bounds

Intl Business Dev/A&R

TIR Music

My early background lay primarily in A&R and artist development for major record labels. As a consultant, I continued this work with a number of major and independent music companies and was fortun...

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Wilhelm Blixt at SXSW

Wilhelm Blixt


Culture coordinator at Studieförbundet Bilda, Stockholm, Sweden.


Music Badge, Platinum Badge, Artist Wristband
Event Type
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