Fixing the Patient Behavior Change Gap
Momentum in digital healthcare tech is at an all time high. New innovations are promising improved outcomes, better patient experiences, and more reliable data. Simultaneously, healthcare consumers are tipping the scale towards patient-centric care, after decades of having little or no agency over their healthcare. These changes are positive for healthcare as a whole, but in spite of them, patient engagement and adherence rates remain low. This panel explores why behavior change is so difficult, even when it’s in our best interest, and how new technologies and smarter design can help us solve the largest problem in healthcare tech -- behavior modification and engagement.
Presenters

Colin Anawaty
Co-Founder, CPO
Patient IO
Colin is responsible for the design and experience of Patient IO's mobile and enterprise products.
Prior to Patient IO, he created Plerts.com — a global emergency service underwritten by the Lloyd...
Show the rest
Hossein Fakhrai-Rad
Founder & Chief Scientific Officer
basehealth
After years of biotechnology and molecular biology research at the Karolinska Institutet in Sweden and the Stanford Genome Technology Center, Hossein founded BaseHealth to help decrease individuals...
Show the rest
Kirsten Karchmer
CEO & Founder
Conceivable
Health tech pioneer and fertility expert, Kirsten Karchmer has been researching and developing a proprietary infertility assessment and treatment protocol that optimizes a woman's natural fertility...
Show the rest
Thomas Morrow
Chief Medical Officer
Next IT
Dr. Morrow brings to Next IT over 30 years of experience across the healthcare industry, including time spent in clinical practice, as a managed care executive, a biopharmaceutical medical director...
Show the rest