2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Nigeria's Music Industry - Ready & Open 4 Business

Thursday, March 17
12:30PM - 1:30PM

Austin Convention Center
Room 8C
531 E 4th St

This panel shall address the ongoing challenges and opportunities faced by the Nigerian burgeoning music industry. The discussion will provide a detailed overview of its Eco-system and how it works including collection societies, its Legal practice along with enforcement procedures plus alternative income streams – It shall outline clear paths towards growth, sustainability and investment opportunities for the international music community.

Hashtags: #sxsw


Ademola Ogundele at SXSW

Ademola Ogundele

Co-Owner & CEO

Not Just OK

Ademola Ogundele is the founder and CEO of Notjustok.com. Notjustok.com pioniered the popularity for African music online. It remains the premiere and most-visited online platform delivering new Af...

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DJ Cuppy at SXSW

DJ Cuppy


Born in Lagos in 1992, Cuppy began playing the piano after which she ventured into producing and thereafter DJing. At 17, whilst attaining her A-Levels, she had already become a household name play...

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Michael Ugwu


Sony Music Entertainment

Michael is currently the pioneer General Manager for Sony Music Entertainment West Africa, one of the largest record labels in the world. Prior to that Michael was and still is an investor in Freem...

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Ovie Ofugara at SXSW

Ovie Ofugara

Co-Owner/Head of Content

Not Just OK

Ovie Ofugara, more commonly known as “Ovie O“, is the Head of Content and Co-Owner of Nigeria’s #1 Music Blog/Website NotJustOk.com, which is also the most visited music site in Africa.

Ovie has...

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Music Badge, Platinum Badge, Artist Wristband
Event Type
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