2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Solving Big Problems with Big Hardware

Sunday, March 13
3:30PM - 4:30PM

Hilton Austin Downtown
Room 400-402
500 E 4th St

Pp51447

In an age of ever-shrinking consumer electronics and the proliferation of wearables, there are a handful of audacious companies looking to tackle some of humanity’s greatest challenges with “big hardware”. Humanitarian issues are rapidly increasing in size and scope, forcing innovators to consider new solutions to massive problems. To date, the only tool regularly used to combat these issues has been software, but often the most insurmountable challenges can only be addressed with physical solutions. Now more than ever, we need digital AND physical solutions working together at sizes that dwarf traditional consumer electronics. It's time for big hardware.

Hashtags: #sxsw #GoBig

Presenters

Michael McDaniel

CEO

Reaction

Michael McDaniel, founder and CEO of Reaction, has a passion for restoring humanity through meaningful design. He is a highly prized designer, strategist, and inventor whose work has been recognize...

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Details

Access
Interactive Badge, Gold Badge, Platinum Badge
Event Type
Sessions
Level
Beginner
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