2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

The VR Live Music Experience

Wednesday, March 16
3:30PM - 4:30PM

Hilton Austin Downtown
Salon A
500 E 4th St

Whether it’s Google Cardboard, Samsung Gear VR or Oculus Rift, music creators and music fans are exploring the possibilities.
We will explore what is the optimal tech, the right visual & audio approaches, the role of the producer, director & editor, all in sync to put the fans virtually front-row/center, maybe even onstage!

Hashtags: #sxsw


Juan Santillan



Marc Scarpa at SXSW

Marc Scarpa



Simplynew founder and executive producer/director Marc Scarpa combines 20 years in the digital space and live broadcasting with an understanding of consumer interests and popular culture. Scarpa’s ...

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Michael Gitig at SXSW

Michael Gitig

Head of Business Dev


Michael Gitig is a former music + entertainment industry worker turned tech entrepreneur. He’s worked in business & strategic development, marketing, and product management for several companies i...

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Richard Broo at SXSW

Richard Broo



Richard started his career in the music industry at age seventeen, working for a music production company in Europe. After a decade working alongside major recording companies and artists, Richard ...

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Ted Cohen at SXSW

Ted Cohen

Managing Partner

TAG Strategic

Ted Cohen is Managing Partner of TAG Strategic. In an industry that’s been slow to embrace change, Ted was the exception to the stereotypical music-exec rule. But, when you start out on the road wi...

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Music Badge, Film Badge, Interactive Badge, Gold Badge, Platinum Badge, Artist Wristband
Event Type
VR/AR Track
Thanks to our sponsors
Esurance Logo Mazda Logo Monster Energy Logo CapitalOne logo Bud Light logo McDonald's logo Austin Chronicle Logo
Music sponsor
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Interactive sponsor
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