2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

New Advertising Models for Virtual Reality

Thursday, March 17
12:30PM - 1:30PM

Hilton Austin Downtown
Salon A
500 E 4th St

With the emergence of VR video platforms such as Milk VR, Vrse, WEVR, and Vrideo it is only a matter of time before advertising makes the leap into virtual reality. But how will video ads work in virtual reality? Are we doomed to rebuild the existing system or can we invent a new advertising model that benefits brands, publishers, content creators and the users themselves?

Hashtags: #sxsw

Presenters

René Pinnell at SXSW
MODERATOR

René Pinnell

Founder

Kaleidoscope Media

Founder of Kaleidoscope, the community for VR creators. We support independent artists by promoting their work at our Virtual Reality Festival, and helping them raise funds and produce new project...

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Maureen Fan at SXSW

Maureen Fan

CEO & Co-Founder

Baobab Studios





Anthony Batt

Co-Founder

Wevr

Nicholas Dicarlo

VP of Virtual Reality at Samsung

Samsung

Aaron Koblin

Co-founder, CTO

Vrse

Details

Access
Music Badge, Film Badge, Interactive Badge, Gold Badge, Platinum Badge, Artist Wristband
Event Type
Sessions
Track
VR/AR Track
Level
Intermediate
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