Presented by: MediaPost
We’re Not Gonna Take It: Ad Blocking and User Revolt
Media consumers are serious now. They really, really don’t like the ad-cluttered, laggy, tag-strewn, data guzzling user experience. And a host of ad-blocking companies (aided by Apple) just made it easier for users to take control and shut the madness down. Are we all pirates, now – “stealing” content without paying in ad views? Is it just the publishers and advertisers’ own damned fault? More to the point, who is going to fix it?
Presenters
![Ben Williams at SXSW](http://img.sxsw.com/2016/presenters/126409.jpg)
Ben Williams
Head of Operations
Adblock Plus
I started working at Eyeo, the Cologne-based company behind Adblock Plus, in 2013. Before Eyeo I worked at the German Embassy in Washington, DC, and before that I was an ex-grad student living in B...
Show the restLewis Dvorkin
Chief Prod Officer
Forbes Media
Marjorie Gray
Digital Brand Mgr
Dish
Rob Griffin
Chief Innovation Officer
Almighty