2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Leveraging Human Data from Wearables

Monday, March 14
5:00PM - 6:00PM

JW Marriott
Salon D
110 E 2nd St


There are hundreds of millions of wearables users today and the wearables category is growing. Wearables, smartphones, activity tracking platforms, and even smart medical devices have given us a new data stream to consider as developers, designers, and marketers. Human data gives us rich insights and context on critical human behaviors, biometrics, activity types/intensity, eating and sleeping. Where is the potential in this data and how can it be leveraged? In this session we’ll look at how two companies, Strap and Structure, are making data useful at different points in the ecosystem from both wearables and the broader Internet of Things.

Hashtags: #sxsw


Charlie Key at SXSW

Charlie Key



Steve Caldwell at SXSW

Steve Caldwell

Co-Founder & CEO


Steve Caldwell is co-founder and CEO of Strap, the platform for wearables. His thoughts on wearables have been published in Fast Company, Wired, TechCrunch and more and he has spoken at the Pebble ...

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