Sell Those Tickets! Marketing Your Tour and More
So you've routed and announced your tour-- but now what?? How do you convince your hardcore fans to buy tickets, and how can you reach people outside your core fanbase who might be interested? This panel explores how to efficiently and effectively market your shows in an ever-changing live marketplace. Drawing on the expertise of agents, labels and managers, this panel will help bands big or small think about how to approach promoting their tours.
Presenters

Andrew Roach
Mgr
Mick Management
Andrew Roach is the manager of St. Lucia and the Director Of Touring at Mick Artist Management in Brooklyn, NY. Before that, he spent 5 years working at Goldman Sachs dreaming of wearing shorts to work.
Ardie Farhadieh
Mktg & Media Mgr
The Billions Corporation
Ardie Farhadieh is The Billions Corporation's Marketing and Media Manager, overseeing marketing, media and sponsorships for a roster of 200+ artists. He came to Billions from Rethink Music in Bosto...
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Joe Price
Agent
Inland Empire
Joe Price is a booking agent at Inland Empire Touring, located in Brooklyn, NY, and has previously worked at Frenchkiss Records and ICM.

Mike Smith
New Media Publicist
Bloodshot Records
Mike Smith is the New Media Publicist at independent record label Bloodshot Records, where he manages digital and online marketing and publicity for the venerable label and its roster of 20+ indepe...
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