2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

VOD Marketing 101

Saturday, March 12
12:30PM - 1:30PM

Stephen F Austin
Capital Ballroom B
701 Congress Ave

With content going out on so many platforms, this interactive session helps creators and distributors alike understand the complex world of marketing an on-demand transaction. From cable and satellite players like DirecTV, Comcast, TimeWarner Cable, AT&T U-Verse, Verizon FiOS and Charter to online and console providers including iTunes, Amazon, Google Play, Vimeo, XBox, Playstation and other specialist apps, the array of options to watch can be dizzying. In this interactive session a panel of industry experts covers best practices for connecting streaming content with audiences using the most advanced data-oriented methods available.

Hashtags: #sxsw


Addison Mehr at SXSW

Addison Mehr

Dir Digital Sales & Mktg

GoDigital Inc (Amplify,Distribber)

Addison Mehr is an American filmmaker and digital media executive. Currently overseeing digital distribution across the GoDigital Inc companies (Amplify Releasing, GoDigital, and Distribber) he is ...

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Julie Dansker at SXSW

Julie Dansker

VP Sales & Mktg

The Orchard

Zachary Soreff at SXSW

Zachary Soreff


Sawyer Studios

Zak Soreff is currently the Executive Vice President of Sawyer Studios, and runs entertainment marketing and advertising campaigns for Focus Features, Vimeo, IFC, Magnolia Pictures, HBO, PBS, A&E N...

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Thanks to our sponsors
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Interactive sponsor
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