2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

New Prescription: Mobilize Patients’ Communities

Saturday, March 12
3:30PM - 4:30PM

JW Marriott
Room 201-202
110 E 2nd St

You’ve been released from the hospital. But did you know they share responsibility for 30 days of your aftercare? This is a challenge for providers because only about half of U.S. patients take prescribed medications during this crucial period. This costs the healthcare system about $300 billion a year. And the problem grows as people age. Data suggests strong social support impacts medical adherence by more than 66%. That means personal connections are essential to recovery. How can healthcare providers enhance support? Hear from the President of Seton Medical Center Austin and CEO of Rallyhood, who created an innovative program to mobilize patients’ personal communities that aide recovery.

Hashtags: #sxsw


Kate Henderson



Mike Minks at SXSW

Mike Minks

Chief Information Officer

Ascension Health

Mike Minks is the Chief Information Officer for Seton Healthcare Family in Austin, Texas. Prior to holding that position, Mike held the position of Director of IT Operations at Seton Healthcare Fa...

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Patti Rogers at SXSW

Patti Rogers

CEO & Founder


Patti Rogers is a 20-year marketing entrepreneur and is the founder and CEO of Rallyhood, an Enterprise Social Software company that organizes, connects and engages communities. Rallyhood’s healthc...

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