2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Virtual Reality: Is it the Ultimate Brain Hack?

Wednesday, March 16
3:30PM - 4:30PM

Hilton Austin Downtown
Salon B
500 E 4th St


Virtual reality is an entirely new way to experience content - unlike TV and cinema, VR can be a completely immersive experience allowing consumers to feel as if they are in the center of the action. Ultimately, it triggers our brains, emotions, and senses in a whole new way. This panel will be a deep-dive into how VR content affects our brains: how seemingly-simple changes in viewing can have a significant impact on the way we feel, and how we experience the world around us. Historically VR is already being used to treat disorders and psychological difficulties. We’ll explore the steps that have been taken in the past and how the resurgence of VR will help push it even farther.

This session is part of the new VR/AR Track at SXSW 2016, which runs Wed, March 16 through Friday, March 18. This session is part of Convergence Programming at SXSW 2016 and open to all badgeholders.

Hashtags: #sxsw #ultimateVR


Daniel Terdiman at SXSW

Daniel Terdiman

Sr Writer

Fast Company

Daniel Terdiman is a San Francisco-based technology journalist with nearly 20 years of experience. A veteran of CNET and VentureBeat, Daniel has also written for Wired, The New York Times, Time, an...

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Miles Perkins at SXSW

Miles Perkins

VP Mktg Communications


Miles Perkins brings a wealth of experience to Jaunt in the fields of media communications, entertainment and emerging technologies. Before coming to Jaunt, Miles was a 23 year veteran of Lucasfilm...

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Nonny de la Peña at SXSW

Nonny de la Peña


Emblematic Group

Nonny de la Peña was selected by Wired Magazine as a #MakeTechHuman Agent of Change and has been called “The Godmother of Virtual Reality” by Engadget and The Guardian. Additionally, Fast Company n...

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Walter Greenleaf at SXSW

Walter Greenleaf

Distinguished Visiting Scholar

Stanford University

Walter Greenleaf, PhD is a behavioral neuroscientist and medical product developer.

As a medical product developer, Walter’s focus has been on computer supported clinical products, with a speci...

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Music Badge, Film Badge, Interactive Badge, Gold Badge, Platinum Badge, Artist Wristband
Event Type
VR/AR Track
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