2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

#Movements: When a Hashtag Breaks the News

Saturday, March 12
11:00AM - 12:00PM

JW Marriott
Salon C
110 E 2nd St

Some call it "hashtag activism”. Powerful #hashtags like #BringBackOurGirls, #PrayForParis, #GazaUnderAttack, #OccupyWallStreet, #GivingTuesday, and #BlackLivesMatter take over social media and momentous moments in time. Today more than half of all Facebook and Twitter users get news from the sites giving them immediate access to information. #Hashtags are a critical component of learning what is driving the news conversations around the globe. Reporters and editors are now battling millions of social media users to break the news and report accurate content in a fast moving media cycle. Join the conversation and learn how news agencies are coping and capitalizing at #SXGood

Hashtags: #sxsw #News4Good


Jade Floyd at SXSW

Jade Floyd

Dir of Comms

The Case Foundation

Jade Floyd is Senior Director of Communications for Revolution, a D.C. based venture capital firm, and the Case Foundation.

She has more than a decade of strategic communications experience at s...

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Jean Ellen Cowgill at SXSW

Jean Ellen Cowgill


Atlantic Media Strategies

Jean Ellen Cowgill has led Atlantic Media Strategies since its inception in 2012. Previously, she ran Atlantic Media’s corporate strategy and business development projects, crafting business models...

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Katerina Eva Matsa at SXSW

Katerina Eva Matsa

Research Assoc

Pew Research Center

Katerina Eva Matsa is a Research Associate at the Pew Research Center, a non-profit and non-partisan think tank. She researches and writes about the American media landscape, news consumption, news...

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Shadi Rahimi at SXSW

Shadi Rahimi

Deputy Producer

Al Jazeera’s AJ+

Shadi Rahimi is the Acting Executive Producer of Engagement at Al Jazeera’s online channel AJ+. She directs daily production for AJ+’s social media platforms including a news app. She also produces...

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