2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Modern SEO For Bands and Brands

Thursday, March 17
5:00PM - 6:00PM

Austin Convention Center
Room 10B
531 E 4th St

When it comes to having a presence on the Internet, there is nothing more important than how you handle your Search Engine Optimization (SEO). Whether you're a band, a label or a new company, your SEO strategy could be the difference in your brand reaching the public effectively. For all that nearly every corner of modern business largely relies on the web to disseminate information and drive business, most entities barely understand the mechanics of how SEO works or how to best use it to pull in new visitors. In this panel we'll attempt to tackle the general do's and don'ts of modern search engine strategy and discuss some finer tricks for how to best draw water from the well.

Hashtags: #sxsw


Kevin Cogill at SXSW

Kevin Cogill


Antiquiet/Dot Squirrels

Less notoriously, Kevin Cogill is an accomplished technology leader with decades of experience in digital content and advertising, and architecting complex ad networks for the likes of Gorilla Nati...

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Raymond Flotat at SXSW

Raymond Flotat



Rick Sanchez

Founding Partner

Post Haste Media

Ryland Bacorn at SXSW

Ryland Bacorn



Ryland is the lead SEO for Yahoo, including Music, News, and Sports. Previously was the lead SEO for SPIN, Vibe, Idolator, and Stereogum.
He has built a career in product development, editorial tr...

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