2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Byte Me! Effective Use of Data in the Music Biz

Tuesday, March 15
11:00AM - 12:00PM

Hilton Austin Downtown
Salon B
500 E 4th St

Berklee College’s recent report on transparency and fairness in the music industry highlighted many issues in today’s business. Despite retail & tech platforms building more tools than ever - even sometimes going around labels to make their tools available to the public - and artists releasing their own music - thereby giving them access to the plethora of data available - there is still a general misunderstanding and worse, misinformation, around how to harness this intelligence. This panel will discuss best practices, potential pitfalls and the world of opportunity around data so that music creatives may benefit from clarity as well as transparency, and be more empowered than ever before.

Hashtags: #sxsw


Amy Dietz at SXSW

Amy Dietz



Bill Hajjar at SXSW

Bill Hajjar


Senzari Inc

Colleen Theis at SXSW

Colleen Theis


The Orchard

As COO of the industry's largest digital distributor, Colleen oversees the company’s global business. Colleen started with The Orchard in 2011 as Managing Director of UK and Europe.
Before The Or...

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Jonathan Barnes at SXSW

Jonathan Barnes

Mgr Artist & Label Licensing


Jonathan Barnes works on the content licensing team at Pandora. Prior to joining Pandora, he led partnerships at 8tracks and managed the music education nonprofit MIMA Music. In the early 2000s h...

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