2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Truly Going Global: International PR Mavens Unite

Saturday, March 19
2:00PM - 3:00PM

Austin Convention Center
Room 15
531 E 4th St

The global media landscape is in constant upheaval and if you’re an artist, manager, or label manager launching new music or a world tour you know just how tricky it can be to lead a global PR strategy and get everyone in sync. But you also probably know just how important it is to your success!

Each international media landscape has its own sets of rules - listen to some of the industry’s leaders on Public Relations from Canada, Australia, UK, and US discuss the ins and outs of international media, and share best practices for successfully managing global campaigns, leveraging each market’s strengths and weaknesses, and launching in tandem.

Hashtags: #sxsw


Ben Allen at SXSW

Ben Allen


Ben Allen Media

With 12 years' experience working for other music industry organisations observing how it should – and in some cases should not – be done, in May 2010 Ben Allen went it alone and launched BAM! He i...

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Monique Rothstein

Sr Publicist/Artist Mgr/Dir

Positive Feedback

West Australian Music Industry Conference 2015 (WA, 2015), Primavera Pro (Spain, 2015), Sounds Australia (Sydney, 2015, The Seed workshop (Melbourne, 2015 - this is forthcoming)

Founder and direct...

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Sacha Miller at SXSW

Sacha Miller

PR & Account Dir


Sacha spent her formative years working in a record store. She then moved from Toronto to Montreal and received her B.A. in Political Science. Soon after, she began booking shows and working at a b...

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Talia Miller


Brixton Agency LLC

Talia Miller has been involved in music for as long as she can remember. From creating punk zines to playing in local bands growing up outside of Washington, D.C. to helping plan festivals to DJin...

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