2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

New Hollywood: Social Media Storytelling

Monday, March 14
5:00PM - 6:00PM

Four Seasons
San Jacinto
98 San Jacinto Blvd


The social media space is rapidly changing, and marketers are challenged with creating new approaches to impactful messaging. With the prolific emergence of Facebook video, the canvas for social storytelling and brand integration is wider than ever before, and content and creativity must follow suit.

In this session, we'll combine top social publishing minds (Moviepilot), content experts (Pulse Films), and industry leaders (20th C. Fox) to offer a fresh perspective on social storytelling. With case studies from the most successful campaigns over the past year, we'll present innovative ways to capture audience imagination in digital media that force marketers to rethink social strategy.

Hashtags: #sxsw #NewHollywood


Jack Davis


CryptTV/BlumHouse Films

Jack Davis is the co-founder of CryptTV, an original for digital studio that specializes in genre content. CryptTV works with young filmmakers and pairs them with digital stars, strategic partner B...

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Jon Handschin at SXSW

Jon Handschin



Jon Handschin is Moviepilot's Chief Creative Officer and Co-Founder. Jon and his team
are responsible for the content production side of Moviepilot from editorial texts to native Facebook videos. T...

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Matt Creem

Dir, Social Media

20th Century Fox

Matt is a social media innovator in the studio system, having led the social media marketing campaigns for Summit, Lionsgate, and now 20th Century Fox. His specialty is new media storytelling, expl...

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Thomas Benski at SXSW

Thomas Benski


Pulse Films

Thomas Benski is CEO and Co-Founder of Pulse Films, an industry-leading multi-disciplinary film and content company which has quickly established itself as a globally recognised and award-winning h...

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