2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Social Good Business: Benefits, Barriers, Branding

Tuesday, March 15
9:45AM - 10:15AM

With consumers willing to pay a 10% premium for products where a portion of the profits contribute toward social good and 68% would remain loyal to a company visibly practicing social responsibility. “Good” business is good business.

Social good jewelry brand Bloom+Grace and its partners at the Alliance for Artisan Enterprise and the United Nations Foundation’s Shot@Life Campaign moderated by B+G’s global creative agency, iris want to share their lessons with the start-up community to help more good businesses.

This conversation will provide tangible lessons via the hands-on experience of 3 experts moderated by iris Worldwide. It will cover the benefits and difficulties in each of the 4 perspectives of building a strong social good business:

(1) Sourcing product from artisans in developing nations from the Alliance for Artisan Enterprise

(2) Marketing partnerships from the UN Foundation’s Shot@Life campaign

(3) Buildin...

Show the rest

Hashtags: #sxsw #sxgood #sxsweco


Dani Lachowicz


Bloom + Grace

Devi Thomas

Sr Dir Shot@Life

United Nations Foundation

Peggy Clark

Dir Alliance for Artisan Enterprise

Aspen Institute

Sarah Aitken


Iris Worldwide


Music Badge, Film Badge, Interactive Badge, Gold Badge, Platinum Badge, Artist Wristband
Event Type
Special Event
Thanks to our sponsors
Esurance Logo Mazda Logo Monster Energy Logo CapitalOne logo Bud Light logo McDonald's logo Austin Chronicle Logo
Music sponsor
Sonic Bids Logo Pandora Logo Marriott Rewards Logo
Interactive sponsor
Deloitte Digital Logo Ten-X Logo United Airlines Logo Samsung Logo