2016 Schedule

Interactive: March 11–15  •  Film: March 11–19  •  Music: March 15–20

Naughty Boy ft. Beyoncé and Arrow Benjamin - "Runnin' (Lose It All)"

Monday, March 14
11:00AM - 12:27PM

Alamo Ritz 1
320 E 6th St


Hashtags: #sxsw

Sometimes it takes guts to commission a music video, however safe. And while flying teams from the UK and France across the entire globe to the tiny island of Rangiroa nestled in the orbit of French Polynesia was a tall order, for Naughty Boy and Beyoncé it was worth the effort. Charlie Robins' epic underwater romance overcomes technological obstacles and the apparent limits of human endurance to deliver a spectacle that encapsulates the essence of the song: the two lovers engage in a physical struggle to reach one another, running impossibly on ocean floor and water's surface.

Section: Music Video Competition
Country: United Kingdom
Language: English
Year: 2015
Runtime: 3min

Director: Charlie Robins, Julie Gautier

Executive Producer: Sasha Nixon

Producer: Sarah Tognazzi

Cinematographer: Jacques Ballard

Editor: Leo King

Sound Designer: Davo McConville

Additional Credits: Commissioner: James Hackett, Focus Puller: Arthur Lauters, Editor: Leo King @ Stitch, Colorist: Paul Harrison @ Finish

Principal Cast: Alice Modolo, Guillaume Nery


Charlie Robins knew that he wanted to be a director early on in life, and started out as a video artist at David Bowie's old college. His exciting music videos for the likes of Tinie Tempah, Chase and Status and MF Doom have been seen by millions, and the 2014 video for Klangkarussell’s "Falls Like Rain" earned award nominations across the world.

Public Film Contact
Sasha Nixon
Forever Pictures

Publicity Contact
Sasha Nixon



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Event Type
Screening Section
Music Video Competition
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