2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

The Changing Face of Action Sports Media

Friday, March 13
12:30PM - 1:30PM

Four Seasons
San Jacinto
98 San Jacinto Blvd

Iap42590

The action sports media industry is in the midst of a major shift. Film, the long standing dominant medium for showcasing extreme sports and its stars, is no longer the only outlet. The explosion and success of action sports videos on the internet has proven that these sports are as mainstream as traditional sports. Teton Gravity Research has been on the cutting edge of adapting the film model into an intricate long tail content model that encompasses film, live events, social media, short form, syndicated content partnerships and editorial to capture and expand its audience across multiple platforms. Join Teton Gravity Research, athlete Angel Collinson and 60 Minutes Sports producer Keith Sharman as they discuss the changing face of action sports media.

Hashtags

#sxsw #SXsports

Presenters

Angel Collinson at SXSW

Angel Collinson

Professional Athlete

Teton Gravity Research

Like many freeskiers, Angel’s career was cast from a racing background. When Angel narrowly missed the US Ski Team at 18, big mountain skiing became her focus. She won the Freeskiing World Tour her...

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Keith Sharman at SXSW

Keith Sharman

Producer

60 Minutes / CBS News

Keith Sharman is an award winning producer for 60 Minutes and 60 Minutes Sports who recently produced a profile of snowboard pioneer Jeremy Jones and Teton Gravity Research called 'No Fall Zone.' H...

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Tana Hoffman at SXSW

Tana Hoffman

Social & Content Mktg Mgr

Teton Gravity Research

Tana is a social media and digital strategist at Teton Gravity Research who focuses on content and influence marketing with the goal of building TGR's fanbase and spurring fan engagement. More than...

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Todd Jones at SXSW

Todd Jones

Founder & CEO

Teton Gravity Research

Todd Jones is a founder and CEO of action sports company Teton Gravity Research, which was founded in 1996. Todd has directed over 30 action sports films, countless hours of television programs and...

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Details

Access
Film Badge, Interactive Badge, Gold Badge, Platinum Badge
Type
Solo / Dual / Panel
Theme
Sports
Level
Intermediate

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