2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Love Letters: Building Brand and Community

Sunday, March 15
12:30PM - 1:30PM

Hyatt Regency Austin
Zilker Ballroom 3
208 Barton Springs Rd

Iap41515

How do you build a community-driven culture, brand and product? At Pinterest some of our earliest users send love letters, everything from art that hangs in the office to baked goods.

According to the American Customer Satisfaction Index, Pinterest is one of the most beloved tech brands with a highly engaged user base. Hear insights from Pinterest's Head of Brand on the company's core value of "Putting Pinners First", and how to keep that type of mantra top of mind internally as a company grows.

Hashtags

#sxsw #luvletter

Presenters

David Rubin

Head of Brand

Pinterest

David leads the community, marketing and brand teams at Pinterest, where he’s charged with heading the teams responsible for Pinterest’s voice and relationship with Pinners. Prior to Pinterest, Dav...

Show the rest

Details

Access
Interactive Badge, Gold Badge, Platinum Badge
Type
Solo / Dual / Panel
Theme
Branding and Marketing
Level
Beginner

Thanks to our sponsors

Miller Lite Esurance AT&T IFC Mazda USA Monster Energy McDonalds logo CapitalOne logo PepsiCo logo Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsor

Phillips logo