Who's Driving the Extinction of Pro Photographers?
Friday, March 13
3:30PM - 4:30PM
Hyatt Regency Austin
208 Barton Springs Rd
In an age where images are instantaneous and easily shared, what characteristics make a photograph worth publishing and sharing? Drawing upon insights from a major new EyeTrack study on photography, we will explore how people perceive the quality of photographs — from those taken by seasoned professionals to cellphone images that capture everyday life. The research combines EyeTrack testing with extensive interviews asking people their thoughts on storytelling, quality and what makes images memorable. Among our findings: people value images that reflect their lives and give context to the world around them. As consumers navigate a glut of visual clutter, they are developing a new language on images. The implications inform journalists, brand advocates and community activists. Ultimately, the findings help us understand how social media impacts democracy.
The Poynter Institute
Kelly McBride is a writer, teacher and one of the country’s leading voices when it comes to media ethics. She is the Vice President for Academic Programs at the Poynter Institute. The world’s large...Show the rest
Kelly McBride is a writer, teacher and one of the country’s leading voices when it comes to media ethics. She is the Vice President for Academic Programs at the Poynter Institute. The world’s largest newsrooms, including The New York Times, The Washington Post, CNN, NPR and the BBC, frequently quote her expertise.
After getting her bachelor’s degree in journalism from the University of Missouri, she began her career as a police reporter in the hills of the Idaho Panhandle, covering meth dealers and white supremacists. She earned a master’s degree in theology from Gonzaga University and gained a national reputation as a religion reporter.
At Poynter, she has served as the director of the college fellowship program, ESPN’s ombudsman, and the founder of the Sense-Making Project, a Ford Foundation initiative examining the effects of technology on democracy. In 2015 she is lead faculty for the Leadership Academy for Women in Digital Journalism.Hide the rest
The Poynter Institute
Sara Quinn teaches and speaks about visual journalism, leadership and multimedia. She led Poynter’s college fellowship and its partnerships with universities for several years. Sara directed Poynte...Show the rest
Sara Quinn teaches and speaks about visual journalism, leadership and multimedia. She led Poynter’s college fellowship and its partnerships with universities for several years. Sara directed Poynter’s EyeTrack research of newspaper, tablet and online reading habits, which helps journalists determine the best forms for storytelling. She also directed Poynter’s custom training with universities for students and educators.
Before joining the faculty in 2003, Sara spent nearly 20 years working in newspaper newsrooms, including the Sarasota Herald-Tribune in Florida and her hometown newspaper, The Wichita Eagle in Kansas.
Sara teaches workshops for newsrooms and universities around the world, including Madrid, Vienna, Boston, Austin, Washington, D.C., Toronto, Montreal, Brussels, Stockholm and Helsinki. Sara has edited and designed magazines, websites, books and newspapers. Sara has a B.A. from Wichita State University and a master’s in illustration from Syracuse University.Hide the rest