Longform Journalism: What Is It and What's Next?
Sunday, March 15
3:30PM - 4:30PM
Hyatt Regency Austin
Zilker Ballroom 1
208 Barton Springs Rd
Longform journalism is nothing new. Books and magazines have been doing “longform” for centuries. What is new is the kind of journalism that uses some of the tools that we did not have a couple years ago. These tools remove you from where you are and take you on a journey in a way that a tweet or a blog post is not going to do. This is the kind of journalism that continues the story beyond the written word so that as you are reading, you are inside the journey of the story. That kind of “immersive storytelling” is what is new.
This panel of some of the foremost leaders in “immersive storytelling” will discuss their thoughts on the future of the medium. This will include what’s next in content enhancements, how new audiences are identified and retained, the impact of this platform on public discussion, and finally we will attempt to rebrand this content for the world.
Editor in Chief, ESPN.com/ESPN The Magazine
Chad Millman, Editor in Chief of ESPN The Magazine, joined The Mag as an associate editor in 1998. A year later he left to write "The Odds" -- about a trio of Vegas bookmakers and wiseguys -- and t...Show the rest
Chad Millman, Editor in Chief of ESPN The Magazine, joined The Mag as an associate editor in 1998. A year later he left to write "The Odds" -- about a trio of Vegas bookmakers and wiseguys -- and to find riches working for an Internet company. He made tens of dollars on "The Odds," the web biz tanked and he returned to The Mag. He also worked at Sports Illustrated and wrote some other books, including "Iceman" with Chuck Liddell, "Invincible" with Vince Papale, "Pickup Artists" with Lars Anderson, and "The Detonators." His most recent books are the national bestseller "The Ones Who Hit the Hardest," about the blood feud between the 70s Steelers and Cowboys, written with Shawn Coyne, and the New York Times bestseller "They Call Me Baba Booey", with Gary Dell'Abate.
Millman's daily blog explores the culture of sports gambling; on Mondays and Fridays in the fall, he investigates trends in point spreads related to professional football.Hide the rest
VP of Communications
The Brookings Institution
David Nassar, a digital media and social media specialist, has 20 years of experience in the United States and internationally developing effective public affairs, political and non-profit campaign...Show the rest
David Nassar, a digital media and social media specialist, has 20 years of experience in the United States and internationally developing effective public affairs, political and non-profit campaigns that create impact. He has run nationally recognized initiatives for the Service Employees International Union, the U.S. House of Representatives and the Open Society Foundation. Internationally, David has designed and helped implement programs to promote policies and behaviors that have improved elections, strengthened political parties and developed civil society in the Middle East and Africa.Hide the rest
Dir of Digital Prod & Design
The Washington Post
Susan Glasser is the Editor of POLITICO. She was also the founding editor of POLITICO Magazine, the award-winning publication featuring both long-form reporting and opinion journalism. Launched in ...Show the rest
Susan Glasser is the Editor of POLITICO. She was also the founding editor of POLITICO Magazine, the award-winning publication featuring both long-form reporting and opinion journalism. Launched in November 2013, the magazine publishes daily online and bimonthly in print, with a unique blend of hard-hitting reporting and original insight and analysis — from first-person essays, like “Confessions of a Former TSA Agent” that became POLITICO’s most-read article ever, to deeply reported narratives, like its launch cover story, “Locked in the Cabinet,” by Glenn Thrush.
Glasser joined POLITICO last year after several years as editor-in-chief of the award-winning magazine Foreign Policy.. During her tenure, the magazine was recognized as a finalist for 10 National Magazine Awards and won three of the magazine world's highest honors.
Before that, Glasser worked for a decade at The Washington Post, where she was a foreign correspondent, editor and political reporter.
As an editor at the Post, Glasser held a number of senior positions, including assistant managing editor for national news and editor of Outlook, the Post’s weekly section of commentary and ideas.
Prior to the Post, Glasser worked for eight years at Roll Call, the newspaper covering the U.S. Congress, where she rose from an intern to be the top editor. A graduate of Harvard University, Glasser lives in Washington with Baker and their son.Hide the rest