2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

To Hell With Good Intentions Part II: Designing for Highest Impact

Tuesday, March 17
11:45AM - 12:30PM

Trinity Hall
311 E 5th

Why do GOOD when you can do GREAT? In Session 1 of To Hell With Your Good Intentions we explored how we can have a laser-sharp focus on generating real impact and measuring it. Now in Session II we look at how we can design our ideas for the greatest impact possible. We showcase three award-winning ventures, presented by their highly regarded founders, that evolved their models to achieve a much greater and more lasting societal change. This session presents a precious learning opportunity for aspiring changemakers everywhere to understand the design principles of great impact initiatives, and acquire the tools to create or evolve their own efforts.

See Part I of this discussion, Measuring Impact here: http://schedule.sxsw.com/2015/events/event_OE03702

This event is part of the Social Good Hub Program, learn more at http://sxsw.com/sxgood.

Located in the Social Good Hub Theater


Jill Vialet

CEO Founder


Raj Jayadev

Exec Dir

Silicon Valley De-Bug/ AC Justice Project

Sachin Malhan

Exec Partner


Stephen Friend


Sage Bionetworks


Music Badge, Film Badge, Interactive Badge, Gold Badge, Platinum Badge, Artist Wristband

Thanks to our sponsors

Miller Lite Esurance AT&T IFC Mazda USA Monster Energy McDonalds logo CapitalOne logo PepsiCo logo Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsor

Phillips logo