2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Micro-Licensing: The Fast Growing Future of Sync

Wednesday, March 18
11:00AM - 12:00PM

Austin Convention Center
Room 13AB
Austin Convention Center

Social video is being created at a massive scale with over 7 million UGC videos, a million animated .gifs, & 500k slideshows uploaded to online networks daily. In addition to YouTube, licensing music to user-generated videos exists in dozens of other online communities. Find out more about this growing revenue stream, that leverages the power of the-masses-as-filmmakers, looking for music to soundtrack their video creations and understand the flow of money, the importance of meta-data, how music gets ingested to phone apps & online marketplaces, & more.

Hashtags

#sxsw #GrowSync

Presenters

MODERATOR

Paul Anthony Troiano

CEO

Rumblefish

A professional musician since his teens, Paul Anthony Troiano grappled early with the often opaque business side of the music industry. As Troiano pursued his passion for composition, film scoring,...

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Laura Sydell

Digital Culture Correspondent

NPR

Kevin Breuner

VP of Mktg

CD Baby

CD Baby’s Director of Marketing, Kevin Breuner, has spent over 14 years working in the music business, both as an artist and an industry professional. A San Diego native, Kevin went East to attende...

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Chi-Chao Chang

VP

Tango Labs

Details

Access
Music Badge, Platinum Badge, Artist Wristband
Type
Solo / Dual / Panel
Theme
Licensing/Publishing
Level
Intermediate

Thanks to our sponsors

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Music sponsor

Sonic Bids

Interactive sponsor

Phillips logo