Building Long-Lasting Game Franchises at King
Friday, March 13
4:30PM - 5:15PM
Palmer Events Center
900 Barton Springs Rd
King launched Candy Crush Saga over two years ago and it remains one of the most popular entertainment franchises of all time. Since then, King has also launched a number of other games that have hit the top of the mobile charts, including Candy Crush Soda Saga, the sister title to Candy Crush Saga. Join a game developer and data scientist from King as they discuss how they combine art and science to build long-lasting game franchises that keep players coming back over the long term.