Athletes and Musicians Direct-To-Consumer Media
An in-depth look at the world of branding and marketing, and the evolution of digital sponsorships in social media markets for alternative athletes. Ultimate Frisbee star Brodie Smith, Vine stars and musicians Jack & Jack, and TheAudience's Oliver Luckett will explore how athletes interact with musicians and vice versa to develop their value, and create original content for brands, album downloads, and more, maximizing their abilities as influencers and utilizing social media platforms to increase everything from viewership to sales.
Presenters
Brodie Smith
Professional American Ultimate Disc Player
Brodie Smith
Brodie Smith is a professional American Ultimate Disc player and viral frisbee disc trick shot performer. Brodie has won 2 National Championships in Ultimate Disc playing for the University of Flor...
Show the restJack Johnson
Talent
theAudience Inc
Jack Gilinsky
theAudience Inc
Oliver Luckett
CEO
TheAudience
Oliver Luckett founded theAudience in 2011 to capitalize on the exponential growth and influence of social-media networks and deliver a more compelling, authentic experience for both consumers and ...
Show the rest