2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

The Reinvented Food Festival: Sink or Swim

Saturday, March 14
12:30PM - 1:30PM

Driskill Hotel
Driskill Ballroom
604 Brazos St


With America in the middle of a total food renaissance, the food festival world has remade itself into a dynamic conversation where ideas, technology, music and entrepreneurialism have made way for a whole new class of urban events that attract an increasingly diverse base of attendees and industries. From chef-driven collaborative dinners, to large-scale region-defining events, to companies who have created their own flagship festivals to achieve branding and business objectives, this panel explores the food festival movement with some of the key industry players behind it. Learn why a well curated food event is the perfect medium for place making, brand building and fostering industry connectivity--and why some festivals shine while others sink.


#sxsw #SouthBites


Adam Rapoport

Editor In Chief

Bon Appetit

Ben Leventhal



Mike Thelin


Feast Portland

Mike Thelin conceives, creates and consults for high-profile food and tourism-related promotions, projects, events and initiatives nationally. Mike has successfully created and re-imagined a number...

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Rob Sheard

SVP Data & Prod

Zero Point Zero Productions


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Food and Experiential Dining

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