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In a world of always connected customer footprints, and technologies that range from wifi to bluetooth, data is being collected from every touchpoint. How are retailers making sense of all this data? And what technologies are they using to track and analyse it?

In this talk, you will learn how to use data strategically to increase online and offline conversion. Ryan will navigate the various data types, metrics and use cases driving retail decisions both today and tomorrow. Presented by Decoded Fashion.