2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

The Six Skills of Extraordinary Entrepreneurs

Saturday, March 14
10:30AM - 10:50AM

Austin Convention Center
Ballroom G
Austin Convention Center


Each of us has the capacity to spot opportunities, invent products, and build businesses, even $100 million businesses. How do some people turn ideas into enterprises that endure?

Amy Wilkinson unlocks the six essential skills that turn small notions into big companies. Her research is based on 200 interviews with today’s leading entrepreneurs including the founders of LinkedIn, Chipotle, eBay, Under Armour, Tesla Motors, SpaceX, Spanx, Airbnb, PayPal, JetBlue, Gilt Groupe, Theranos, and Dropbox. From the creators of the companies ranging from Yelp to Chobani to Zipcar, Amy found that entrepreneurial success works in much the same way. Creators are not born with an innate ability to build breakthrough enterprises. They work at it. They all share fundamental skills that can be learned, practiced, and passed on.

In this session, you will learn how to crack the creator’s code so that you can best scale your own ideas.


#sxsw #TheCode


Amy Wilkinson


The Creator's Code

Amy Wilkinson is author of "The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs" based on 200 interviews with today's leading entrepreneurs. She is a lecturer at Stanford Bu...

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