2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Music as Personalized Medicine: Experiment at SXSW

Tuesday, March 17
3:30PM - 4:30PM

Austin Convention Center
Room 17B
Austin Convention Center

Doctors recommend physical activity for a minimum of 3 hours per week for health benefits. But there is another activity the average individual engages in for approximately 18 hours per week that has significant effects on physiology and well being: listening to music. A wealth of scientific evidence demonstrates that music has a measurable impact on the body and mind, and its characteristics such as the tempo, rhythm and structure can modulate neural pathways that are affected in diseases and also impacted by drugs. Imagine if the right kind of music could reduce your stress, lower your blood pressure or cure you of insomnia, pain or depression. This session will pilot a new technology and begin the largest living experiment to analyze how the music you’re listening to impacts your health.


#sxsw #ConvergeDay


Alexis Kopikis


The Sync Project

Jessica Grahn

Asst Prof

Western University

Tristan Jehan

Principal Scientist Audio

Spotify USA Inc


Music Badge, Film Badge, Interactive Badge, Gold Badge, Platinum Badge, Artist Wristband
Solo / Dual / Panel
Entertainment and Immersion

Thanks to our sponsors

Miller Lite Esurance AT&T IFC Mazda USA Monster Energy McDonalds logo CapitalOne logo PepsiCo logo Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsor

Phillips logo