2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

Publishing Innovation: Next Century Reading

Friday, March 13
3:30PM - 4:30PM

Austin Convention Center
Room 12AB
Austin Convention Center

Reading as we know it has not changed in more than 2,000 years. Book distribution has changed enormously, but the way we read has not evolved. At the same time new entertainment expectations have evolved that include Cable TV, YouTube, Social, Gaming, & Mobile. This has lead to a problem where both kids & adults reading rates are drastically decreasing.

So how does reading engage a new audience in this modern, multimedia & sensory world we live in today?

Reading is the only main-stream entertainment medium without synchronized sound - until now!

This panel will explore different ways to engage modern audiences around reading from adding synchronized movie-style soundtracks, sterilized writing, and near real time user feedback while writing.


#sxsw #reading


Ashleigh Gardner

Head of Writer & Publisher Partnerships


Jason Hovey

VP of Business Dev



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Solo / Dual / Panel
Entertainment and Immersion

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