2015 Schedule
Interactive: March 13–17  •  Film: March 13–21  •  Music: March 17–22

The Freedom Of Staying Private

Sunday, March 15
11:00AM - 11:15AM

Austin Convention Center
Ballroom C
Austin Convention Center

Edmunds.com has been a successful industry leader, providing the tools and solutions that make the online car-shopping ecosystem more honest, transparent and simple. At multiple points in its long 40+ year history, Edmunds.com has hit milestones that could have easily prompted the company to go public. Instead, they made the strategic decision to keep the company private.

Edmunds.com Chief Executive Officer, Avi Steinlauf, will discuss the challenges newly public companies face, such as regulatory compliance, substantial reporting costs and the burdens of disclosure, among many others. Avi will then share his perspective on staying private and how long-term planning has not only bolstered his company, swelling to 600 employees strong, but also increased his company’s resiliency and market position.


#sxsw #itsprivate


Avi Steinlauf



Avi Steinlauf is the Chief Executive Officer of online car shopping destination, Edmunds.com. He oversees the business and directs the company toward the goal of building trust between shoppers and...

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